Most searched Shopping keywords in United States
The top 100 search terms in Shopping on the United States App Store, ranked by popularity. Data for January 2026.
| # | Keyword | Popularity |
|---|---|---|
| 1 | amazon | 86 |
| 2 | shein | 84 |
| 3 | walmart | 83 |
| 4 | temu | 82 |
| 5 | ebay | 80 |
| 6 | target | 79 |
| 7 | depop | 78 |
| 8 | whatnot | 77 |
| 9 | costco | 77 |
| 10 | sam's club | 77 |
| 11 | etsy | 77 |
| 12 | aliexpress | 76 |
| 13 | klarna | 76 |
| 14 | walgreens | 76 |
| 15 | shop | 75 |
| 16 | offer up | 74 |
| 17 | home depot | 74 |
| 18 | sephora | 74 |
| 19 | afterpay | 74 |
| 20 | fashion nova | 74 |
| 21 | nike | 73 |
| 22 | cvs pharmacy | 73 |
| 23 | poshmark | 73 |
| 24 | cvs | 73 |
| 25 | dollar general app | 73 |
| 26 | best buy | 73 |
| 27 | fetch | 72 |
| 28 | groupon | 72 |
| 29 | alibaba | 72 |
| 30 | ulta | 72 |
| 31 | apple store | 72 |
| 32 | bath and body works | 71 |
| 33 | dhgate | 71 |
| 34 | shopee | 71 |
| 35 | shopify | 71 |
| 36 | lowes | 71 |
| 37 | wayfair | 71 |
| 38 | mercari | 70 |
| 39 | family dollar | 70 |
| 40 | costco membership app | 70 |
| 41 | victoria secret | 70 |
| 42 | lululemon | 70 |
| 43 | dollar tree | 70 |
| 44 | craigslist | 69 |
| 45 | ford pass | 69 |
| 46 | apple | 69 |
| 47 | ulta beauty | 69 |
| 48 | goat | 69 |
| 49 | stockx | 69 |
| 50 | zara | 69 |
| 51 | petsmart | 69 |
| 52 | vinted | 69 |
| 53 | upside | 68 |
| 54 | macys | 68 |
| 55 | hollister | 68 |
| 56 | old navy | 68 |
| 57 | fetch rewards | 68 |
| 58 | carvana | 68 |
| 59 | dick's sporting goods | 67 |
| 60 | ikea | 67 |
| 61 | ford | 67 |
| 62 | bj's wholesale club | 67 |
| 63 | alo | 67 |
| 64 | walmart.com | 67 |
| 65 | شي ان | 67 |
| 66 | app store | 67 |
| 67 | kohls app | 67 |
| 68 | chewy | 67 |
| 69 | circle k | 67 |
| 70 | cargurus | 66 |
| 71 | sezzle | 66 |
| 72 | american eagle | 66 |
| 73 | lowe's home improvement | 66 |
| 74 | h&m | 65 |
| 75 | hobby lobby | 65 |
| 76 | autozone | 65 |
| 77 | abercrombie & fitch | 65 |
| 78 | nordstrom | 65 |
| 79 | adidas | 65 |
| 80 | carmax | 65 |
| 81 | petco | 65 |
| 82 | taobao | 65 |
| 83 | mercado libre | 65 |
| 84 | family link | 65 |
| 85 | harbor freight | 65 |
| 86 | target circle | 65 |
| 87 | gamestop | 65 |
| 88 | fabletics | 65 |
| 89 | shopping | 64 |
| 90 | 淘宝 | 64 |
| 91 | posh | 64 |
| 92 | meijer | 64 |
| 93 | aritzia | 64 |
| 94 | upside-cash back on gas & food | 64 |
| 95 | ibotta | 64 |
| 96 | wildberries | 64 |
| 97 | kashkick | 64 |
| 98 | footlocker | 64 |
| 99 | coach | 64 |
| 100 | cars | 64 |
January 2026 at a glance
“amazon” is the most searched Shopping keyword in the United States App Store, with a popularity score of 86. Scores in this list run from 64 to 86, with a median of 69. 32 are phrases of two or more words; specific phrases like these usually face fewer competing apps than single words.
6 of these terms also appear in the United States top 100 across all categories. Terms specific to Shopping include “depop”, “whatnot”, “costco”.
How to use this list
Popularity is Apple's relative 5–100 score of how often a term is searched in this store, not a search count. Most of the top terms are brand names, which you can't rank for. Look for the generic phrases (problems, activities, app types) that describe your app, then check how hard they are to rank for with the keyword popularity checker and follow your position every day with the keyword rank tracker.
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